Food: The Make or Break of Super Bowl Parties and Valentine’s Day Celebrations

It’s February, and that means it’s time for the Super Bowl and the Super Bowl of date nights (otherwise known as Valentine’s Day). With these two occasions coming up, it’s not just time to be thinking about touchdowns, field goals, hearts or flowers – it’s also time to be thinking about food.

Yes, food. Food plays a make or break role in each of these celebrations. Let’s explore this Super Bowl and Valentine’s Day food phenomena in-depth.

The Super Bowl

The Super Bowl is America’s biggest national sporting event, and many of the millions of Americans tuning into the event will be hosting or attending Super Bowl Sunday parties. Data from the National Retail Federation revealed that 113.7 million people plan to throw or attend a Super Bowl party.

With Super Bowl LIX taking place February 9 at the Caesars Superdome in New Orleans, many hosts will want to bring the taste of that city’s flavorful food to their Super Bowl parties. While hosts might want to cook up a New Orleans-style feast, they don’t want to spend a ton of time in the kitchen preparing this feast.

They don’t have to.

All it takes to quickly prepare some of the rich, flavorful dishes that define New Orleans cuisine is a jar of Chilau Foods’ southern-inspired stew and boil bases topped with the EEASY Lid.

With a push of a button and an easy twist, Super Bowl party hosts can be on their way to quickly making iconic dishes associated with New Orleans. Hosts can score big with guests by preparing Chilau recipes such as Jambalaya with Jasmine Rice Shrimp and Sausage, Creole Style Gumbo, Shrimp and Sausage Étouffée, Crab and Shrimp Seafood Boil, and more.

Super Bowl party hosts who want to spend more time connecting with their guests and watching the game and less time in the kitchen can turn to Chilau’s stew and boil bases topped with the EEASY Lid to save time creating an ideal New-Orleans-inspired spread that party guests will be talking about long after the final whistle.

Valentine’s Day

Next up on the calendar is Valentine’s Day.

Going out to dinner to enjoy a delicious meal is a primary way that millions of people celebrate the day. However, there are many challenges associated with this gastronomic celebration of love, including getting a dinner reservation, enduring a crowded, noisy dining experience, and dealing with sticker shock when it comes time to pay for dinner.

Creating a Valentine’s Day to remember doesn’t have to involve these challenges. Preparing a restaurant-quality meal at home is a great way to celebrate the holiday.

No reservations needed, no crowds and no sticker shock.

Even better, it doesn’t have to take hours in the kitchen to create a meal that is as tasty as going out. With the right ingredients, a homemade Valentine’s Day dinner can be as elevated as any restaurant meal.

For example, a delicious pasta dish is perfect for a cozy, romantic dinner and is easy to prepare with pasta sauces that will make the dish love at first bite.

Guglielmo’s Sauce topped with the EEASY Lid helps even the most novice of chefs to create delicious, satisfying meals without spending hours in the kitchen. The EEASY Lid is part of this time savings, allowing consumers to quickly open vacuum-sealed jars by simply pressing a button on the lid, reducing the amount of torque needed to twist off jar lids by up to 50%.

With the EEASY Lid topped Guglielmo’s Sauce, there is no wrestling with stubborn jar lids to prepare a big, tasty bowl of pasta that will prove the statement “the way to a person’s heart is through their stomach.”

Here’s where consumers can find all of these time saving, magic in a jar cooking products that can elevate any Super Bowl spread, Valentine’s Day dinner and any other meal:

Consumers can find Chilau’s stew and boil bases topped with the EEASY Lid on shelves in more than 250 Meijer stores across the Midwest.

Guglielmo’s Sauce topped with the EEASY Lid is sold in more than 250 grocers across New York, New Jersey, and Pennsylvania, including Wegman’s, Tops Friendly Markets and many independents.

For future date nights, Carmine’s sauces with the EEASY Lid will also soon be available in more than 300 ShopRite grocery stores across the Northeast, including Connecticut, New York, New Jersey, Maryland, and Pennsylvania, with rollouts in additional grocery stores also coming soon.

Whether it’s Valentine’s Day, Super Bowl Sunday, or any other day, the accessible, sustainable EEASY Lid can make your product a beloved fan favorite with all consumers.
Contact us today to learn more.