Connected Packaging: Creating Connections to Build Loyalty 

Image via Kapersky Connected packaging is transforming connections between consumers and brands. The technology, which includes QR codes and near field communication (NFC) tags, blends the physical with the digital to engage, educate and entertain consumers. This phygital experience can help brands build loyalty with consumers and stand out from the competition.    The ubiquity of the smartphone (in the U.S., 85% of Americans own smartphones) is fueling the growth of connected packaging. According to Maximize Market Research, the connected packaging market, valued at nearly $41.37 billion in 2021, is estimated to grow at a compound annual growth rate (CAGR) of 5.13% and is projected to reach at $58.69 billion by 2027. The research report noted that in 2019, [...]

September 7th, 2022|Uncategorized|

Generational Packaging Preferences and Needs 

Each generation is different from the ones before it and the ones that come after it. Several of the key characteristics of today’s largest generational cohorts help illustrate this point. For example, Baby Boomers are known to be committed and self-sufficient, Gen Xers are considered resourceful and logical, Gen Y (Millennials) are thought to be confident and curious, and Gen Zers are regarded as ambitious and digital natives. Beyond these differing characteristics, generational differences are also evident in product packaging preferences and needs.   Image via Reddit For millennials, born between 1981 and 1995, and Gen Z, born between 1996 and 2009, the sustainability of products and product packaging are major factors in purchasing decisions. These two generations expect [...]

August 23rd, 2022|Uncategorized|

Then and Now: Product Innovation Over Time 

There are some products that could benefit from a redesign but, despite their design flaws, have remained the same for years. The umbrella, which has been around since 2450 BC, is an example of this. Then and now, one strong wind turns the umbrella inside out, making it pretty much useless.    The jar lid was another product that needed to be redesigned but remained the same for 75 years until CCT introduced the CT version of the EEASY Lid in 2019, and the aluminum lug version of the EEASY Lid in 2021. Thanks to the software designed EEASY Lid, we can say that jar lids have evolved from consumers struggling to untwist a stubborn lid, to now easily opening them [...]

August 18th, 2022|Uncategorized|

CCT On The Air 

CCT hit the airwaves in the last month with three great interviews. CCT president Brandon Bach had the opportunity to introduce our company to many listeners and talk about all the great benefits of the EEASY Lid.    Here are a few highlights from these interviews:   Talking Business with Leon Gettler   Listen to the full interview here    This podcast, produced in Melbourne, Australia, focuses on news in business, finance and economics. During the 38-minute interview, Brandon talked with host Leon Gettler about why and how the software designed EEASY Lid was developed. Brandon also discussed the significant need for easy to open jar lid technology, pointing out that in the U.S. alone, 19% of the population has some sort of disability [...]

August 9th, 2022|Uncategorized|

Embedding Universal Design in Packaging to Increase Accessibility

Image via Harvard Health  For the one billion people around the world (15% of the population) who experience some form of disability, accessible product packaging is unfortunately still the exception rather than the norm. The wide range of everyday items in hard-to-open packaging present barriers for the disabled, the aging population, people affected by illnesses and more. More companies should adopt product packaging solutions designed for universal use. Increasing the accessibility of products is the right thing to do. A bonus for brands delivering accessible products is a healthier bottom line.   Accessible design, also called universal design, embeds accessibility and inclusivity in design. When applied to consumer products, this concept involves a customer-centric design approach focused on making [...]

July 26th, 2022|Uncategorized|

The Most Popular Jarred Foods Would Be Even More Popular with the EEASY Lid 

Shelf-stable jarred food products are staples in every grocery store. These stores carry an average of 31,119 products and many of these items are packaged in jars. Each week, consumers make 1.6 trips to the grocery store to restock their shelves and refrigerators and their grocery lists typically include a number of jarred food items.   We thought it might be interesting to find out which jarred food products consumers purchase the most. Data published in Supermarket News on more than 300 U.S. supermarket product categories listed by annual sales shed some light on the top selling jarred items. The jarred items most purchased by consumers are:  Spaghetti/Italian Sauce   Pickles, Relish, Olives  Mayonnaise  Salsa and Dips  Other Sauces  Jellies, Jams and Honey   [...]

July 20th, 2022|Uncategorized|

New USDA Framework Aims to Transform the Food System

Graphic courtesy of USDA  Last month, the U.S. Department of Agriculture (USDA) announced a framework for shoring up the food supply chain and transforming the food system to be fairer, more competitive and more resilient. The framework, announced by USDA Secretary of Agriculture Tom Vilsack on June 1, was designed to “transform the food system to benefit consumers, producers and rural communities by providing more options, increasing access, and creating new, more, and better markets for small and mid-size producers.”  As part of this plan, the USDA will invest over $2 billion across all elements of the supply chain aimed at spurring economic opportunity while increasing resilience and certainty for producers and consumers alike.  The four goals of [...]

July 12th, 2022|Uncategorized|

Happy Independence Day from the CCT Team

The Fourth of July – also known as Independence Day – commemorates the signing of the Declaration of Independence and the establishment of the United States as a sovereign nation. Each year on July 4, many Americans celebrate the birth of our nation with barbecues, parades, fireworks and baseball.    While those Fourth of July facts are well known, there are some lesser-known facts that are interesting to note this holiday:  In July 1776, the estimated number of people living in the newly independent nation was 2.5 million. Today, the population of the United States is over 332 million.   Benjamin Franklin, who represented Pennsylvania, was the oldest signer of the Declaration of Independence at age 70.  July 4 is the [...]

July 5th, 2022|Uncategorized|

Making Headlines: CCT in the News

CCT recently made headlines with the launch of the EEASY Lid in the European Market. The press coverage, which appeared in media outlets ranging from an aluminum industry vertical publication to international trade publications, increased brand awareness and visibility of the EEASY Lid in this key target market.  Here is a sampling of the attention-grabbing headlines from the EEASY Lid’s recent European launch (be sure to click the links to access the full articles):  Managing partner Jim Bach showcasing the EEASY Lid at PLMA International Easy-Open Aluminum Lug Lid unveiled by CCT  Packaging Europe, a publication that brings together the fast-moving consumer goods (FMCG) value chain through our world-class, multimedia reporting and commentary Consumer Convenience Technologies released the “world’s [...]

June 28th, 2022|Uncategorized|

CCT on the Road Again: Summer Fancy Food Show Recap 

Last week, CCT hit the road again to exhibit at the Summer Fancy Food Show held at the Javits Center in New York City. A first-time exhibitor at the show, we were excited to showcase the EEASY Lid, the world's first aluminum lug jar lid, to an audience of national and international buyers in the specialty food and beverage market.   Organized by the Specialty Food Association (SFA) and billed as the largest B2B-only specialty food and beverage show in the nation, this year’s Summer Fancy Food Show attracted more than 10,000 industry attendees. Throughout the show, which ran from June 12-14, we connected with many U.S. and international buyers and distributors interested in the EEASY Lid and learning more about [...]

June 22nd, 2022|Uncategorized|
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